Social Media Account Manager Job at Robert Half, Kenner, LA

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  • Robert Half
  • Kenner, LA

Job Description

Job Description

Job Description

We are offering an exciting opportunity for a Social Media Account Manager in Kenner, Louisiana. The role involves end-to-end social media management and strategy, with a focus on industries such as hospitality, restaurants, construction, and real estate.

Responsibilities:

• Develop and implement social media strategies to align with business goals.
• Establish an active presence across all social media channels.
• Create, edit, publish and share engaging content regularly.
• Collaborate with other teams to ensure brand consistency.
• Monitor SEO and user engagement and suggest content optimization.
• Communicate with followers, respond to queries in a timely manner and monitor customer reviews.
• Stay up-to-date with current technologies and trends in social media, design tools, and applications.
• Suggest and implement new features to develop brand awareness, like promotions and competitions.
• Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures, and blog layout).
• Use tools such as Hootsuite and Sprout Social to manage multiple social media channels.• Proficient in managing and optimizing social media accounts and campaigns
• Demonstrable experience in creating and implementing successful social media strategies
• Proficiency in the use of social media management tools such as Hootsuite and Sprout Social
• Ability to analyze and interpret social media trends to inform strategy
• Experience in creating engaging social media content that aligns with brand voice and objectives
• Knowledge of social media advertising techniques and platforms
• Ability to coordinate and manage social media initiatives across different channels
• Strong understanding of the digital landscape and how social media fits within the overall marketing strategy
• Excellent communication skills, both written and verbal, for effective collaboration with internal teams and external partners
• Ability to manage multiple projects simultaneously and work within tight deadlines
• Demonstrable experience in tracking, reporting, and analyzing the performance of social media initiatives
• Ability to stay updated with the latest social media trends and best practices.

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